Deborah is a marketing consultant with over 8 years post qualification working experience. She started her training at University of Hull and completed a postgraduate degree in Consumer Psychology for Marketing at the London Metropolitan University. 

 

Deborah’s expertise is in Digital marketing, Community Engagement, Social Media Management, with particular emphasis in Content Marketing, Paid Advertising and Influencer Marketing. She has worked for major players in the industry including Microsoft Xbox / Rare (UK) as Community Manager, where she managed projects across five time zones. At Unity Technology (Korea), Deborah developed and launched a strategy that led to an increase of 400% monthly engagements in its first 3 months. As Global Manager at PFD (Korea), Deborah revived content strategy for 2 brands, boosting engagement by 460% within 2 months. At PFD she also planned and managed Korean culture-centric content schedule to appeal to a Global audience, increasing channel engagements by 500%. 

Deborah’s lived experiences in diverse cultures (Africa, United Kingdom, Korea) has been a major catalyst in the development of her ability to collaborate with varied professional teams to achieve exceptional results. She brings to Dartwood a strong proficiency at analyzing data and using insights gained to develop improved actionable solutions. Perhaps Deborah’s overriding quality in today’s fast-paced business environment is her ability to remain highly organized and detail-oriented.